I got a letter from Google today with $100 worth of free advertising. The letter is being sent out to businesses with claimed LBC listings and starts out saying “You already use Google’s Local Business Center to help customers discover your business online when they search locally on Google or Google Maps.” Then goes on ...
It seems that more and more businesses are understanding that they need to have a blog whether they are practicing law, or selling brownies. They have heard that “blogging” is a great way to close the gap between businesses and consumers, so they picked their software of choice and added a blog to their site. ...
Local Search seems to be taking dramatic steps forward on a weekly basis. Not too long ago, a search for anything local would bring up a 10 pack on Google, and since then, we have seen local listing ads, lucky 7 packs, and even the possible future low 5 pack. The above all have to ...
I just read Aaron Wall’s post Excuse Me Where Did Google’s Organic Search Results Go? that seemed to spark a bit of conversation in the comment section. The article highlights the changes taking place on the SERPS, and gives great advice to organic seo’ers on future steps to take. The best part of the article ...
I just wanted to bring up a very interesting thing that has taken place with the switch to local listings displaying 7 instead of 10 results. Now, when the lucky 7 pack shows up, The number of reviews are all in line, and fall at the end of the listing. So, it is easier to ...
A lot of big things have been happening in Local Search over the past couple weeks and it would be a shame for me to let everyone else cover them without throwing in my own two bits. So, I am going to talk about 3 things that are going have a major impact on the ...
Back in my romantic days when I got married, I remember the advice that every one gave me. From old to young, and ugly to beautiful, most people summed up their “fireproof” plan like this…”If you want this marriage to work, you have to work together” Now, I haven’t be married for a very long ...
In the National Search Engine Optimization arena, getting people to link to your site with great anchor text is what the game is all about. There are thousands of articles about it, there are companies that dedicate themselves to the practice, there is even (purely rumor) a religion based on the subject. So, what about ...