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1 comment   |   Local Search
Reviews and Lucky 7 Local Listings

Reviews and Lucky 7 Local Listings

I just wanted to bring up a very interesting thing that has taken place with the switch to local listings displaying 7 instead of 10 results. Now, when the lucky 7 pack shows up, The number of reviews are all in line, and fall at the end of the listing. So, it is easier to ...

3 comments   |   Local Search
Lucky 7′s, Local Ads, and Lucrative Support

Lucky 7′s, Local Ads, and Lucrative Support

A lot of big things have been happening in Local Search over the past couple weeks and it would be a shame for me to let everyone else cover them without throwing in my own two bits. So, I am going to talk about 3 things that are going have a major impact on the ...

1 comment   |   Adwords, Local Search
Adwords and Local Search – A Happy Marriage

Adwords and Local Search – A Happy Marriage

Back in my romantic days when I got married, I remember the advice that every one gave me. From old to young, and ugly to beautiful, most people summed up their “fireproof” plan like this…”If you want this marriage to work, you have to work together” Now, I haven’t be married for a very long ...

2 comments   |   Customer Reviews, Directories, Local Search
The Best Ways to Get Customer Reviews

The Best Ways to Get Customer Reviews

In the National Search Engine Optimization arena, getting people to link to your site with great anchor text is what the game is all about. There are thousands of articles about it, there are companies that dedicate themselves to the practice, there is even (purely rumor) a religion based on the subject. So, what about ...

2 comments   |   Spam
An Extremely Good Google Map Spammer

An Extremely Good Google Map Spammer

So I have been doing a bit of work in the pest control scene lately, and I have come a cross a rather good listing. Their company name happened to be “city of choice” Pest Control. And when I clicked through to their site it was a dynamic one page site that will gather 3 ...

1 comment   |   Directories, Local Search
Local Business Listings Webinar Report

Local Business Listings Webinar Report

I have just finished watching the local business listings webinar on search marketing now and I have a few thought…and a few questions. My Thoughts First off and most important is  localeze N.A.P. Gib referred to this quite often and explained NAP as Name Address Phone Number He said that it is of the up ...

14 comments   |   Local Search, Phone Call Tracking
IfByPhone vs. Moongoose Metrics for Google Analytics Call Tracking part 1

IfByPhone vs. Moongoose Metrics for Google Analytics Call Tracking part 1

My Cliff Hanger Intro So, I had a professor in college, Kent Lundin, who was an internet marketing enthusiast. He created 2 classes for the university based on the subject. One was a crash course on Google adwords and analytics. The other one which I took my last semester was “Created an online business” where ...

1 comment   |   Local Search, Phone Call Tracking, Tools
Free Phone Call Tracking For Your Local Business Website

Free Phone Call Tracking For Your Local Business Website

The Problem One of the hardest things for “brick and mortar” companies that advertise online is tracking “offline” sales that are made through  phone calls. Through google analytics, or other analytics services, you can see how many people are looking at your contact page, you can figure how many people are sending you emails through ...