Your practice area and geographic location are unique, and although digital advertising has some best practices, we recognize the need for a customized strategy. In revamping this client’s existing account, we applied our proven best practices, communicated closely, and allowed data to accumulate. Once we had a solid understanding of the market, further optimizations were implemented, resulting in excellent outcomes in lead volume and cost per lead. While leads are crucial for your law firm, we prioritize quality over quantity. By collaborating closely with clients to define a ‘lead’ and executing a strategy for identifying high-quality leads, we ensure success before scaling the advertising account. Our primary tracking focuses on phone calls, contact form fills, and chat submissions, and we actively work to reduce the cost per lead and improve ROI through a comprehensive approach.

Connect with your customers when they’re ready to act by ensuring your website appears at the top of Google or Bing searches. Display ads only for keywords relevant to your business, customized based on user location, device, and more. Use remarketing to re-engage website visitors, converting warm leads into contacts after displaying interest. With advanced segmenting, tailor ads to each client’s behavior, pausing targeting when goals are met. Showcase image ads to customers on pertinent websites in your practice area, offering targeted and measurable internet billboards. We collaborate closely with clients to ensure ad creatives align with desired branding and messaging. Clicked ads should direct to highly relevant web pages, catering to customer interests and needs, aligned with their specific buying process stage.

Nifty is resolutely committed to crafting success in bankruptcy lawyer marketing with a practical approach. Driven by experience, our mission unfolds in propelling lawyers to successful online endeavors. For us, marketing is more than a job – it’s an essential aspect of our work. Across the nation, our dedication resonates in empowering lawyers in their professional journey. The essence of our strategy? Building genuine partnerships with lawyers that embrace Nifty. Beyond conventional consultancy, we evolve into allies, integral team members, contributing to the achievements of the bankruptcy lawyers we support. Transparency and honesty characterize our approach. Reach out confidently today via call or online message.