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Search Engine Optimization for Employment Lawyers

MORE VISIBILITY.
MORE SIGNED CASES.

VIDEO & PHOTOGRAPHY

CONTENT MARKETING

SEARCH ENGINE OPTIMIZATION

WEBSITE DESIGN

DIGITAL ADVERTISING

GENERATIVE ENGINE OPTIMIZATION

SOCIAL MEDIA MARKETING

REVIEW GATHERING

VIDEO & PHOTOGRAPHY

CONTENT MARKETING

SEARCH ENGINE OPTIMIZATION

WEBSITE DESIGN

DIGITAL ADVERTISING

GENERATIVE ENGINE OPTIMIZATION

SOCIAL MEDIA MARKETING

REVIEW GATHERING

X

Nifty Marketing is your ticket to SEO success – our aim? Delivering stellar leads and an avalanche of cases. Before the cash registers go into overdrive, our attention is on the game-changers: CTR, Conversions, Traffic, and Rankings. With a decade-plus track record of SEO brilliance, we’ve been the driving force behind lawyers conquering cases in the toughest markets across the nation.

Focusing on SEO Results that Matter

The core of SEO for law firms is clear: more leads, more cases. At Nifty, we achieve this by amplifying your brand visibility, directing potential clients to your website through strategic searches on Google, Bing, and other search engines. Recognizing the SEO importance of backlinks, Nifty shines with exceptional link building. In the legal arena, client acquisition is paramount, and Nifty, driven by data, champions call tracking to pinpoint effective lead strategies. While results vary, our clients often experience substantial growth in law firm inquiries. Much like how people choose restaurants on Google, potential clients follow a similar process when selecting an attorney. Securing a top spot on Google is crucial, and Nifty excels in mastering Google Business Profile with our in-house Google Product Expert guiding you through the digital force.

The Nifty Approach to Employment Lawyer Search Engine Optimization

Before we dive in, we want the lowdown on what’s clicking and what’s not in your current internet marketing efforts. Our detailed audit, encompassing both your strategy and that of your competitors, is the compass for our future moves. Steering clear of mindless marketing automation, we bring data and experience to the table, ensuring your trajectory is spot-on. The “ready, shoot, aim” approach may suit cowboys, but precision is our style. Keyword targeting, backed by adept research, unlocks the door to more traffic, leads, and revenue. With years of honing content strategies for law firms nationwide, we know the dos and don’ts. Our tried-and-true content expansion tactics pave the way for success.

Are You Ready to Take Your Search Engine Optimization to the Next Level?​

Nifty reshapes employment lawyer marketing with a practical approach. Driven by expertise, our mission is to elevate lawyers to online success. Marketing isn’t just a job for us; it’s a dynamic facet of our work. Across the nation, our commitment lies in empowering lawyers in their professional domain. The core of our strategy? Building authentic partnerships with lawyers who choose Nifty. Beyond consultancy, we become allies and integral team members, contributing to the achievements of the employment lawyers we support. Transparency and honesty guide our approach. Reach out today via call or online message.

WE GET RESULTS

YOU BE THE JUDGE

IMMIGRATION

AN INCREASE
OF 267% IN
CALL VOLUME

Through a strategic combination of website improvements, local SEO, and digital marketing, this law firm significantly increased its online visibility and generated substantially more leads from prospective clients.

1,560%

increase in local
organic traffic

450

increase in form
completions

267%

increase in
phone calls

717%

increase in
total leads

PERSONAL INJURY

AN INCREASE OF
1300% IN SIGNED
ONLINE CASES
PER MONTH

This law firm has more leads than ever and an ever-expanding team to take on the increased workload. In fact, the team grew from 11 people to more than 70.

The results of this campaign are the outcome of both Nifty Marketing and the law firm being willing to push the envelope, try new things, and take calculated risks.

1,050%

increase in local
organic traffic

1,900%

growth in leads

70

employees,
growing from 11

1,300%

increase in signed
online cases per
month

WORKERS’ COMPENSATION

AN INCREASE OF
550% IN MONTHLY
BRANDED
SEARCH VOLUME

When we first started with this law firm, branded search volume accounted for only 8% of overall traffic. Twelve months later, that number had grown to 24%, and by 17 months, it had risen to nearly 50%.

While a 550% increase in branded search volume was certainly impressive, the Nifty team wanted to prove the true value of social ads. A closer look at search ad lead volume, with no changes to the budget, revealed that lead volume had increased by 85% compared to the same time period before social ads were introduced.

85%

increase in
lead volume

50%

increase in local
organic traffic

550%

increase in monthly
branded search
volume

google partner logo
avvo logo
Bing partner logo
MOZ logo
Forbes logo

Ready for more visibility and more signed cases?

LET’S DO THIS

FILL OUT THE FORM BELOW TO GET STARTED