Skip to Main Content

right way to do marketing for law firms

WEBSITE DESIGN

SEARCH ENGINE OPTIMIZATION

VIDEO & PHOTOGRAPHY

CONTENT MARKETING

DIGITAL ADVERTISING

SOCIAL MEDIA MARKETING

WEBSITE DESIGN

SEARCH ENGINE OPTIMIZATION

VIDEO & PHOTOGRAPHY

CONTENT MARKETING

DIGITAL ADVERTISING

SOCIAL MEDIA MARKETING

Search Engine Optimization for Employment Lawyers

Nifty Marketing is your ticket to SEO success – our aim? Delivering stellar leads and an avalanche of cases. Before the cash registers go into overdrive, our attention is on the game-changers: CTR, Conversions, Traffic, and Rankings. With a decade-plus track record of SEO brilliance, we’ve been the driving force behind lawyers conquering cases in the toughest markets across the nation.

X

Focusing on SEO Results that Matter

The core of SEO for law firms is clear: more leads, more cases. At Nifty, we achieve this by amplifying your brand visibility, directing potential clients to your website through strategic searches on Google, Bing, and other search engines. Recognizing the SEO importance of backlinks, Nifty shines with exceptional link building. In the legal arena, client acquisition is paramount, and Nifty, driven by data, champions call tracking to pinpoint effective lead strategies. While results vary, our clients often experience substantial growth in law firm inquiries. Much like how people choose restaurants on Google, potential clients follow a similar process when selecting an attorney. Securing a top spot on Google is crucial, and Nifty excels in mastering Google Business Profile with our in-house Google Product Expert guiding you through the digital force.

The Nifty Approach to Employment Lawyer Search Engine Optimization

Before we dive in, we want the lowdown on what’s clicking and what’s not in your current internet marketing efforts. Our detailed audit, encompassing both your strategy and that of your competitors, is the compass for our future moves. Steering clear of mindless marketing automation, we bring data and experience to the table, ensuring your trajectory is spot-on. The “ready, shoot, aim” approach may suit cowboys, but precision is our style. Keyword targeting, backed by adept research, unlocks the door to more traffic, leads, and revenue. With years of honing content strategies for law firms nationwide, we know the dos and don’ts. Our tried-and-true content expansion tactics pave the way for success.

Are You Ready to Take Your Search Engine Optimization to the Next Level?​

Nifty reshapes employment lawyer marketing with a practical approach. Driven by expertise, our mission is to elevate lawyers to online success. Marketing isn’t just a job for us; it’s a dynamic facet of our work. Across the nation, our commitment lies in empowering lawyers in their professional domain. The core of our strategy? Building authentic partnerships with lawyers who choose Nifty. Beyond consultancy, we become allies and integral team members, contributing to the achievements of the employment lawyers we support. Transparency and honesty guide our approach. Reach out today via call or online message.

IMMIGRATION
LAWYERS

Law Offices of Joshua L. Goldstein, PC

NAQVI

INJURY LAW

THE WALTHEW
LAW FIRM

Results Results Results

Results

WE GET RESULTS
YOU BE THE JUDGE

left glowing semi cricle for results visual effect #1

EXHIBIT A.

AN INCREASE OF 267%

IN CALL VOLUME

With no connection to the area, Joshua Goldstein moved to Boston to attend law school in 1994 and never left. Over time, he built a successful firm with a stellar reputation. He had it all. But after a brutal winter in 2015, Josh decided enough was enough and that it was time to relocate to Los Angeles where he had been considering moving to for years.

headshot of Josh goldstein

Joshua Goldstein

1560%

increase in local organic traffic

450

increase in form completions

267%

increase in phone calls

717%

increase in total leads

left glowing semi cricle for results visual effect #2

EXHIBIT B.

AN INCREASE OF 1300%

IN SIGNED ONLINE CASES PER MONTH

The team at Naqvi Injury law has more leads than ever and an ever expanding team to take on the increased workload. In fact, the team has grown from 11 people in 2013 to over 70 people today. The firm will soon be opening a second office and are already looking into options for a third.

The results from this campaign are the outcome of both Nifty and Farhan being willing to push the envelope, try new things and take calculated risks. This is why we have worked with Naqvi Injury Law for 6+ years with many more to come.

headshot of vegas lawyer Naqvi

Farhan R Naqvi, Esq

1050%

increase in local organic traffic

70

Staff members
have grown from 11 people in 2013

1900%

Growth in leads

1300%

More online signed cases per month

left glowing semi cricle for results visual effect #3

EXHIBIT C.

AN INCREASE OF 550%

IN MONTHLY BRANDED SEARCH VOLUME

In January 2018 Walthew’s branded search volume accounted for only 8% of overall traffic. 12 months later that number had grown to 24%, and by June 2019 that number had risen to 47%.

While a 550% increase in the branded search volume was certainly impressive, the Nifty team wanted to prove the true value of social ads. A closer look at search ads lead volume (with no budget changes) revealed that lead volume had increased 85% compared to the same time frame before and after social ads.

Patrick C. Cook

550%

increase in local organic traffic

85%

increase in local organic traffic

51%

increase in local organic traffic

Make Law Sexy

WITH BETTER MARKETING FOR YOUR LAW FIRM

a almost transparent color in shape of a circle

PERSONAL INJURY

MEDICAL MALPRACTICE

IMMIGRATION

FAMILY LAW

BANKRUPTCY

CRIMINAL DEFENSE

EMPLOYMENT

ESTATE PLANNING

PERSONAL INJURY

MEDICAL MALPRACTICE

IMMIGRATION

FAMILY LAW

BANKRUPTCY

CRIMINAL DEFENSE

EMPLOYMENT

ESTATE PLANNING