(Updated August 2020) Google Local Services Ads are now available for nearly all law firm practice areas, nationwide. And so it begins… Arguably the biggest legal marketing announcement in years has officially landed. It’s true, Google Local Services Ads (LSAs) are now available for law firms nationwide in nearly every legal practice area: Bankruptcy law...
Read More
People are accustomed to seeing star ratings (also known as “Review Rich Snippets”) in Google’s organic search results. For example: Previously, anyone could implement a piece of “schema” code on their website which would tell Google to display review stars for specific pages in their organic search results. While many law firms have been adding...
Read More
Update 03/20/15: We have found in continuing our tests of this penalty, the Mobile Friendly tag does not appear on Windows phones. If you have a Windows phone, please use the mobile usability text found later on in this post to determine if your site is mobile friendly. April 21st is quickly approaching and Google...
Read More
Nifty Halloween Halloween is a fun time of year. We decided to make it even more fun here at Nifty. We started a little competition to see who could take the most awkward/random/funny picture this year. To make it interesting, the winner gets a $500 Amazon gift card. To determine the winner we need your...
Read MoreMeet Susan Staupe.
Read MoreA new division for us: Meet NiftyLaw I’m not going to spend much time on this blog talking about it. Instead, go read the story by clicking on the logo below…
Read MoreWhen I started NiftyMarketing.com I honestly had no idea the whirlwind years that would follow. My first goal was very simple. I wanted to find a way to live in Burley, Idaho and not have to rely solely on the local community for income.
Read MoreThere are not many brands that build a true following. I’m serious. When you look at the wide world of businesses there are very few that create fanboys the way that Apple has done over the years.
Read MorePubcon New Orleans 2013 Pictures So I bought a new camera recently and wanted to test it out during some of the sessions I was in at Pubcon Nola. No, I didn’t just get the camera for a business write off. I am going to keep adding to this page. Feel free to use the...
Read MoreMany moons ago I heard about visual.ly which promised to be the upcoming place to explore, share, and create stellar infographics. They stated that they were developing a place that would allow a person to create stunning visual data without having a creative bone in the body. So, like any visually challenged fool I signed...
Read More