AI Search for Law Firms in 2026: Ads, Opt-Outs, and Other Updates You Need
Law firm SEO isn’t collapsing, it’s evolving and fragmenting. Online discovery is splintering across search surfaces—classic Google SERPs, AI Overviews,...
•AI Optimization Content Strategy General Marketing PPC SEO
Law Firm Marketing 2026: Your 10 New Growth Strategies
Lawyers, you did it. You made it through 2025. And what a year it was! Law firm marketing has entered...
•Content Strategy PPC Web Design
Cleared for Clicks: Lawyer Landing Pages That Convert
[Crackle]. Tower to pilot: you’re clear for landing. Unlike airport runways, your law firm landing page doesn’t need to be...
PPC Planning for Lawyers: Our Top Tips + Real Agency Results
Not everyone’s a planner. Some of us like to research the menu before we even agree to dinner. And some...
•Local Search Local Service Ads PPC
Become a Local Legal Leader With Geographic Keywords for Law Firm Ads
Celebrity is up for grabs—everyone’s got a stage, and it’s right in their pocket. In a world where anyone can...
Law & Order: Social Media Unit — Legal Guidelines in Online Law Firm Ads
LeBron James sells sneakers on Instagram. He promotes his programs and hawks his products on social media. Guess what? So...
Rich Snippets for Law Firms: Bite-Sized Value On the SERP in 2024
\Google has transformed SERPs from a list of links to an information hub without the need to click through to individual websites. The most relevant rich snippets and other SERP features for law firms in 2024 include...
Harvest More Clients with Seeded Keyword Strategies for Attorneys
Is that….a cool breeze we feel rolling in? No need to let a chill in the air cool your digital...
Local Services Ads for Lawyers
(Updated August 2020) Google Local Services Ads are now available for nearly all law firm practice areas, nationwide. And so...
How To: Basic PPC Account Review
Google Pay Per Click for Attorneys. It can suck. There, I said it. It’s expensive, it can be confusing, and...