Category Archives: Law

Link Building: The What, The How & The Why.

Link Building Everyone wants and needs links; but why, and what do they mean to your site? Link building is the creation of links between one website and another.  The reason it is important is that search engines (most importantly, Google) base the ranking of where your website appears on the SERP (Search Engine Results...

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Lawyernomics 2014: Lions and Tigers and Lawyers Oh My!

Avvo’s 2014 Lawyernomics conference held at the Venetian in Las Vegas has come and gone. Three full days packed with industry leading experts giving actionable advice and tips on how lawyers can better market and grow their businesses. Were you not able to attend? Have you ever even thought about attending such a conference? Wondering...

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The New Rules of Link Building For Lawyers

So you want to rank highly for a competitive term in your niche. You’ve probably already figured out that this isn’t going to happen without a fair amount of links pointing back to your site. So how do you gain links without doing something that could eventually get you penalized. The short answer is: you...

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Introducing NiftyLaw

When I started NiftyMarketing.com I honestly had no idea the whirlwind years that would follow. My first goal was very simple. I wanted to find a way to live in Burley, Idaho and not have to rely solely on the local community for income.

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