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☀️ Nifty Summer Event 2025: Cheesecake, Carts, and Cannonballs


Every year, the Nifty crew comes together from every corner of the country—this time, converging on our headquarters in beautiful Burley, ID for a little tradition we like to call our Nifty Summer Event.

We work coast-to-coast (and even up into Canada!), but our roots are right along the Snake River in sunny southern Idaho. We love inviting our entire team out to the hometown headquarters to celebrate a year of wins, lessons, and laughter (an especially important component of the Nifty spirit).

Nifty 2025 team pic!

The Agenda ™️

✈️ Fly in, road-trip it, or cruise in from a few hours away.

Even we get tired of Teams calls. Face time>>>screen time. And as for transportation, we’re big on carpooling. ♻️

🖥 Morning meet-and-greet + our classic “State of Nifty” company presentation.

Sweaty palms for the speakers, juicy updates for everyone else.

🥪 Catered lunch to fuel up.

Team building runs on carbs! With a side of lively conversation.

⛳ Nine holes at River’s Edge Golf Course.

Complete with golf carts, an open tab, and enough questionable swings to keep things entertaining.

It was so hot after golfing that several brave souls jumped straight into the river to cool off. Were we prepared for that? Absolutely not. Was it worth it? 100%.

Oh and did we mention we do our very own prestigious PURPLE JACKET ceremony and trophy presentation in the club house? “Gold jacket, green jacket, who gives a….” – Name that movie!

🏓 Pickleball, BBQ, and yard games at Rupert City Park

Digital marketers 🤝 competitive leisure activities. BYOB, because of course.

🍰 Oh, and did we mention the cheesecake?

Baked and brought by our amazing SEO Manager, Gabriel Beebe—a true hero of the day.

Nifty-branded pickleball gear! 💯

Nifty-branded pickleball gear!
The Nifty team enjoys catered lunch at the park

The team enjoys a catered lunch in the park.

Gabe’s variety of homemade cheesecakes! 😮‍💨

Gabe's variety of homemade cheesecakes
Nifty team takes a dip in the river

The brave river-dippers! ☀️

You get a golf cart, YOU get a golf cart.. ⛳

Nifty hits the course on golf carts
Nifty hits the pickleball court!

Tough competition on the pickleball courts. 🏓

Hitting the course in style. 🏌️‍♀️

Nifty team getting ready to golf
Nifty's purple jacket ceremony post-golf.

Nifty’s take on the Masters – welcome to the Purple Jacket Ceremony! 🏆


Hometown tours, headquarters visits, jumping in the river, Gabe-baked cheesecakes…only in Idaho! And only the Nifty way. Here’s to building connections, sharing laughs, and proving that we can work hard, play harder, and eat way too much cheesecake.

Until next summer, Nifty fam! 💛

Pssst! If you want to keep up with our shenanigans year-round, follow us on Instagram, Facebook, or LinkedIn.

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