☀️ Nifty Summer Event 2025: Cheesecake, Carts, and Cannonballs
Every year, the Nifty crew comes together from every corner of the country—this time, converging on our headquarters in beautiful...
•Content StrategyGeneral MarketingIn The WildLink Building
Catch Me Outside: Law Firm Community Engagement Strategies
Outside the Office, On Your Firm’s Terms “Catch me outside,” as coined by the inimitable teen rapper Bhad Bhabie on...
•AdvertisingGeneral MarketingLaw
Play to Keep: 8 Client Retention Tips for Law Firms in 2025
Why let the cards fall where they may when you can stack the deck? Client acquisition is always important for...
Adapt or Die: Legal Digital Marketing Trends for 2025
On the eve of 2025, amidst a year of relentless digital change, one theme stands out in legal marketing: adaptability....
•Content StrategyGeneral MarketingSocial Media
Exhibit A: Visual Content Strategy for Law Firms
Your Honor, members of the jury, I present to you Exhibit A: undeniable proof that visual content is essential in...
Best Legal Marketing Agencies: What Law Firms Should Look For
Full disclosure: We think we’re pretty great at what we do. In fact, we believe we’re one of the best....
•General MarketingSocial Media
More Than Memes: A Social Media Platform Comparison for Attorneys
Tick-tock, tick-tock. It’s well past time for you to consider your firm’s presence on social platforms like Facebook and Instagram. Look, we’re not saying you need to perform the Griddy on a livestream to win over your next client—but if you can....
The Marketer’s Guide to Navigating Copyrights For Image Usage
When I’m trying to come up with ideas for content development, I like to let Google autocomplete variations of phrases...