•Local Search Local Service Ads PPC
Become a Local Legal Leader With Geographic Keywords for Law Firm Ads
Celebrity is up for grabs—everyone’s got a stage, and it’s right in their pocket. In a world where anyone can...
Rich Snippets for Law Firms: Bite-Sized Value On the SERP in 2024
\Google has transformed SERPs from a list of links to an information hub without the need to click through to individual websites. The most relevant rich snippets and other SERP features for law firms in 2024 include...
Defending Your Practice: Expert Strategies for Managing Negative Attorney Reviews
As an attorney, you have no choice but to give a damn about your reputation. You should probably give several...
Local Services Ads for Lawyers
(Updated August 2020) Google Local Services Ads are now available for nearly all law firm practice areas, nationwide. And so...
•Law Link Building Local Search
Local Search Directories for Attorneys & Law Firms
We curated a massive list of local search directories (online citations) where law firms can list their practice and details. No...
5 Revealing New Local Pack Click Through Rate Studies
Reports of a massive change to the design of local search results in the serps started to surface around August...
Are Local Landing Pages Really Doorway Pages?
This is an old question. In fact, during my research for this blog, I found people asking this question all...
Click Study Test: The New Google Local Stack
Now that the local search industry has decided what to call the newly replaced local carousel results (Local Stack has...
•Content Strategy Law Local Search SEO Website Penalty
Don’t get Pigeonholed Because of Onsite Optimization
Pigeon has been released from its cage for a while now and a lot of people have talked about its...
Attorney Reviews Part 2: 3 Ways to Make Getting Reviews As Painless As Possible
In the first part of this we looked in depth at ways to get anonymous reviews on Google. Now let’s...